Click Fraud has hampered a lot of businesses with its inflated business budgets.
Today businesses are scared of investing on click business, meaning pay per click job. Have you ever though what is the reason that even after persistant reporting and threatening, the click fraud business has not come to an end yet.
The paid search engine ranking is the most effective Online marketing tool which is widely used across the globe for advertising websites and to attract traffic to the website. But the threat of click frauds has dampened the spirit of Online marketers who are now sceptical about investing money in the business now.
The spreading plague is posing a big threat to the Internet advertising tresure box. Click Fraud is the most troublesome question that the world leaders in the market- Google and Yahoo, are having to face everyday. And why not, the search engines are being accused of recycling the ads they buy to other sites in order to boost their profits. There have been several cases reported where website owners are being charged for clicks that are being generated at far end corners of the world where their website has no trace or existence.
Internet marketing spends are growing at a much faster rate than of any other industry. The internet marketing spends is expected to rise to $29 million by the end of 2010. This is no doubt a huge sum that is capable of taking internet marketing to new heights. Only if the diminutive practices can be stopped.
The unruly practice of these search engines is just like a friend sneaking into your house at mid night and stealing money out of your wallet and poor you, you will never suspect it. Google and yahoo say that they reimburse the money or do not charge for clicks that are doubtful in any manner. But the question is, why at all allow click Frauds? Can't they just for once, be satisfied with what they are getting in first place (and that itself is a HUGE amount no doubts.) instead of acting as a foe in disguise.
Today businesses are scared of investing on click business, meaning pay per click job. Have you ever though what is the reason that even after persistant reporting and threatening, the click fraud business has not come to an end yet.
The paid search engine ranking is the most effective Online marketing tool which is widely used across the globe for advertising websites and to attract traffic to the website. But the threat of click frauds has dampened the spirit of Online marketers who are now sceptical about investing money in the business now.
The spreading plague is posing a big threat to the Internet advertising tresure box. Click Fraud is the most troublesome question that the world leaders in the market- Google and Yahoo, are having to face everyday. And why not, the search engines are being accused of recycling the ads they buy to other sites in order to boost their profits. There have been several cases reported where website owners are being charged for clicks that are being generated at far end corners of the world where their website has no trace or existence.
Internet marketing spends are growing at a much faster rate than of any other industry. The internet marketing spends is expected to rise to $29 million by the end of 2010. This is no doubt a huge sum that is capable of taking internet marketing to new heights. Only if the diminutive practices can be stopped.
The unruly practice of these search engines is just like a friend sneaking into your house at mid night and stealing money out of your wallet and poor you, you will never suspect it. Google and yahoo say that they reimburse the money or do not charge for clicks that are doubtful in any manner. But the question is, why at all allow click Frauds? Can't they just for once, be satisfied with what they are getting in first place (and that itself is a HUGE amount no doubts.) instead of acting as a foe in disguise.
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